See how the category shows up.
Review relevant local competitors, their positioning, offers, public social content, and customer-facing messages. Identify patterns, gaps, and ways to communicate more clearly.
MARKET RESEARCH · SOCIAL STRATEGY · CUSTOMER GROWTH
Make social
media work
harder for you.
We help local businesses turn social media into a clearer path to new customers with practical strategy and short-form content built around your audience, offer, and goals.
STRATEGY-LED SOCIAL CONTENTLONDON, ONTARIO
A CLEARER ROLE FOR EVERY POST
Don’t just post.
Give it a purpose.
Good social content starts before the camera comes out. We shape each idea around who you want to reach, what you want them to know, and the next step that can bring them closer to becoming a customer.
Explore the approach01Know the audience
02Clarify the offer
03Invite the next step
MARKET RESEARCH & ANALYSIS
Know the market
before you make the message.
Strong content starts with a better read on the people you want to reach and the alternatives they already see. Research turns those signals into a clearer marketing direction.
Discuss a research briefUnderstand what buyers care about.
Use agreed sources such as customer reviews, FAQs, interviews, client-provided information, and public social or search signals to surface needs, questions, and objections.
Find the questions worth answering.
Explore relevant search themes, seasonal shifts, and platform conversations. Separate useful recurring topics from short-lived trends before they shape the content plan.
Turn insight into next steps.
Translate findings into audience priorities, positioning, content pillars, hooks, and calls to action that help move people from discovery toward an enquiry.
THE OUTPUT
A practical market and competitor summary, audience insights, messaging opportunities, and a content direction tailored to the agreed goals and research scope.
Research methods, sources, and competitors are agreed for each project. Findings guide decisions and testable marketing ideas; they do not guarantee campaign results.
STRATEGY FIRST. VIDEO IN SERVICE OF IT.
Make every
idea work harder.
We plan content around your business goals, audience, offers, and the questions customers ask. Then we produce clear, useful videos that help your business earn attention and invite enquiries.
Talk through your goalsAudience & offer clarity
Start with who you want to reach, what you offer, and what makes a useful next step.
Content strategy & planning
Research-informed hooks, themes, concepts, and scripts shaped around your business.
Short-form video production
On-location filming and editing with captions, colour, sound, and social-ready framing.
Ready-to-post delivery
Vertical files prepared for your social channels, with a clear route to start a conversation.
Posting, community management, and paid advertising are not included in these content packages.
START WITH A CLEAR SCOPE
Simple ways
to get moving.
Every option begins with a conversation about your audience, offer, and goals.
ONE-TIME PROJECT
Single video trial
$100
Try one focused idea from planning through to a ready-to-post video.
- One on-location shoot, up to 60 minutes
- One vertical video, 30–45 seconds
- Basic captions, colour correction, and audio mix
- One reasonable revision round
- Delivered in 9:16 format
RECURRING MONTHLY SERVICE
Monthly content partner
$500 / month
A steady supply of planned short-form videos for your business.
- One filming session per month, up to 3 hours
- Five vertical videos, 30–45 seconds each
- Pre-production planning, concepts, and scripts
- Research-informed hooks and content ideas
- Captions, colour grading, and audio mix
- One reasonable revision round per video
- Delivered ready to post in 9:16 format
These prices cover the short-form video deliverables in the current proposal. Market research and broader strategy projects are scoped and quoted separately. Confirm timing, payment terms, travel, applicable taxes, and any additional scope before booking.
LONDON, ONTARIO
Plan with purpose.
Create with care.
I’m Brandon Beuermann, founder of Coconut Visuals. I work with local businesses to plan social content around the people they want to reach and the services they want to grow. Videography is one part of the work; strategy gives each piece a reason to exist.
Talk about your goalsSTART WITH THE BUSINESS GOAL
Let’s talk about
your business.
Tell me where your business is now and what you’d like your marketing to help you accomplish. We can start with a conversation.